All about marketing and sales funnels for craft ideas and business online.
I was busy doing marketing, and found a keyword that I wanted to promote, and on the spur of the moment decided to do a web 2.0 property.
Naturally the entire point of adding Web 2.0 properties is to get back-links, and an extra chain in the traffic that comes to my website.
Marketing craft businesses is the same as any small business online, you need to have free reports, email marketing, web 2.0 properties, video and things like slide share, all designed for back-linking and fresh traffic.
The idea here was for me to add a Squidoo lens – which is really just a sort of free blog online, but is popular with crafters, and remember it is you crafting business types that I am looking for.
So I went to squidoo, made a lens, linked it to everywhere like a maniac, and then made a video for it.
I have a suspicion that the video is a little vague, and not likely to be an award winner, and hopefully is still good enough to get someone interested enough to come here and read this post.
Equally I would be very happy if they went to squidoo and read my Craft Ideas for Profit lens. Click that link yourself if you would like to see the lens that I put up earlier.
From a marketing point of view these web 2.- properties, linked to videos and promoted and linked to via Facebook and Twitter is exactly one of the easier ways to get a constant flow of traffic to your website.
If you set up enough of these your website will get busier and busier.
Here is the video that I made for the squidoo lens.
Tell me in the comments below what your thoughts are, did I make any sense at all?
Thanks for reading this quick post on marketing craft businesses.
It does go a shambling route around ways to get your buisnes noticed online.
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