This business idea is one that I have always been fond of because it involves food.
I love food.
Alcoholic Ice cream.
This version of the ice cream stall is based upon alcohol, but naturally you could twist it and develop it easily to fit into a mainstream market.
However the mainstream version is fairly common and not nearly as much fun as the alcohol one.
Now the reason I thought up this business idea stemmed from the fact that alcohol is very tightly controlled at shows and festivals. The person who acquires the overall rights to run the beer gardens and pubs does not want normal competition.
This is a given and I would do the same if I had paid a fortune to get sole rights to the booze at a show.
Now the good news is that there is a fuzzy line in the small home liqueur business. Due to the fact that there are often a lot of small liqueur businesses that trade full time on the show circuit they have wangles it that they are allowed to trade.
It is really just moonshine, or in my country mampoer or witblitz. Every country has its own version.
This idea of mine will need to get into a show under that guise. You will have to convince the organizers that you are really an ice cream and liqueur combination. Be very careful as to which choice of words you use to get a stall on these festivals. Then naturally you will have to comply with the laws that govern alcohol.
You sort that all out it is the idea that I want to get across to you.
This is what you do.
You create 20 or 30 very strange alcohol, liqueur, yoghurt, fruit, nuts, condensed milk, etc recipes.
You then give then very exotic names, and take brilliant pictures of them.
You must design a stall that lights up like a pinball machine, and it must have bright colors.
You have a creative range of non alcoholic ones.
Make an equally interesting kiddy range.
Try to book on two and three day shows, especially the ones where the visitors stay on the premises, like music festivals.
Make 10% of the concoctions very fancy and equally very expensive, this will make the normal ones not seem very pricy. At the same time you will occasionally sell some of the ridiculously priced ones.
So what you would have is a combination of a “milky-lane” and a cocktail bar.
I suspect that you will be busy right through the night.
Now if you take the idea a step further and register the names and the recipes, then you will be able to take the business the franchise route. Equally you could arrange to set up at popular cocktail bars and clubs, sharing the profits with that club, and that way you could train up teams of students to work a preprogrammed club system.
So, there you have the bare bones of a great business idea. Tell me what you have done with it.
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