Compare the Best Email Marketing Platforms
Five top tools, side by side. Use the filters to find the one that fits the way you work, then start free.
Feature-by-Feature Breakdown
Which Email Platform Is Right for You?
All five of these platforms can send beautiful emails and grow your list. The "best" one really depends on what you're building. Here's how I'd steer you, based on the kind of work you do and the stage you're at.
Pick Kit if you're a creator or blogger
Kit (formerly ConvertKit) was built from the ground up for writers, podcasters, YouTubers, and bloggers. Its tagging system makes it easy to treat every subscriber as an individual, and the free plan stretches all the way to 10,000 subscribers. If your business is content first and you want automation that grows with you, this is the one.
Start with Kit free →Pick MailerLite if you're just starting out
If "email marketing software" feels overwhelming, MailerLite is your friend. It has the cleanest, most beginner-friendly interface of the group, the lowest paid pricing, and it still includes automation, landing pages, and the ability to sell digital products. It's the tool I most often recommend for a first newsletter.
Start with MailerLite free →Pick AWeber if you value support and reliability
AWeber has been doing email marketing for over 25 years, and that experience shows up in deliverability (your emails actually reach the inbox) and customer support (real humans who help quickly). A dependable choice for a small business owner who wants something that just works.
Start with AWeber free →Pick Systeme.io if you want everything in one place
Systeme.io isn't just email — it's email plus sales funnels, online courses, a blog, and an affiliate program manager, all bundled together. For someone selling digital products or courses who doesn't want to stitch five tools together, the value is hard to beat, and the free plan is genuinely generous.
Start with Systeme.io free →Pick GetResponse if you want the most firepower
GetResponse packs the most features of the bunch, including built-in webinars, advanced marketing automation, and conversion funnels. If you're running a more mature operation and want a single platform that can host a webinar, automate a complex sequence, and build a landing page, this is your best all-rounder for scaling up.
Start with GetResponse free →✨ The Short Version
Brand new and want simple? MailerLite. A creator building an audience? Kit. Want one tool that does funnels and courses too? Systeme.io. Need webinars and advanced features? GetResponse. Want rock-solid support behind you? AWeber. The good news: every one of them has a free plan, so you can try before you commit.
Some links above are affiliate links. If you sign up through them I may earn a commission at no extra cost to you. I only recommend tools I believe in.