Companion eBooks for Digital Product Sellers
Short, no-jargon guides that help you set up tracking, run smarter ads, and actually get your books seen — written in plain English for work-from-home creators.
How to Create an eBook: The Complete Guide
Everything you need to go from idea to income — choosing a profitable topic, writing, editing, designing, formatting, pricing, publishing, and making your first sale. Even if you've never written anything before.
Google Tag Manager for Digital Product Sellers
Install one piece of code and manage Google Analytics and your Facebook Pixel from a single clean dashboard — no more messy code all over your site. Perfect for ebook, printable, and craft-pattern sellers.
How to Add Google Analytics
A friendly, one-click-at-a-time walk-through of Google Tag Manager, Google Analytics, and the Facebook Pixel — so you finally know where your buyers come from and stop flying blind.
How to Add the Facebook Pixel to Your Website
Install the Meta Pixel correctly, verify it actually works, build retargeting audiences, and run Facebook and Instagram ads that don't burn your budget. Includes a bonus quick-start cheat sheet.
How to Get Your Content Cited by AI Search Engines in 2026
The new frontier of visibility — learn how to get your content picked up and cited by AI search engines so your books and pages get found where people are now actually looking.
The Bit I Probably Didn't Explain Well Enough
A short, honest side-book from Rob on selling ebooks via your own website with cheap ads versus building a long-term brand on Amazon KDP — and why you should almost certainly be doing both.
Frequently Asked Questions
Everything you might be wondering before you grab one of the companion guides.
Do I need to know how to code?
Nope. If you can copy and paste, you can do everything in these guides. Each step shows you exactly where things go for the most common platforms — WordPress, Wix, Squarespace, Shopify, Gumroad, Payhip, and Systeme.io — with no technical background needed.
What format are the books, and how do I get them?
They're instant digital downloads — PDF (with EPUB also included on the main "How to Create an eBook" guide). You can read them on any device, and you get access immediately after purchase. No waiting, no shipping.
Which guide should I start with?
If you're brand new, start with How to Create an eBook — it walks you from idea all the way through to your first sale. Once your book exists, the tracking guides (Google Tag Manager, Google Analytics, Facebook Pixel) help you understand where your buyers come from and how to reach more of them.
What's the difference between the Google Tag Manager book and the Google Analytics book?
They overlap a fair bit, and both cover setting up Google Tag Manager, GA4, and the Facebook Pixel. The Google Analytics guide is the friendly, hand-holding starting point; the Google Tag Manager companion is a focused 10-page walk-through of installing that one clean "electrical panel" of code. Either will get you tracking properly — you don't need both.
Will this work if I only sell on Etsy or Gumroad?
Yes. You add tracking to your own blog or landing page that links out to Etsy or Gumroad — which is where you really want to measure traffic anyway. Gumroad and Payhip also have fields to paste your tracking IDs directly.
Is the code included in the books?
The guides show you how to generate your own free, unique code straight from Google and Facebook, so everything is tied to your accounts — not anyone else's. That's the safe, correct way to do it.
Is the free bonus book really free?
Yes — "The Bit I Probably Didn't Explain Well Enough" is a genuinely free download, and it's also bundled in with most of the digital book business titles in the shop. If you bought one of those and didn't see it included, just reach out through the contact page and Rob will send you a copy personally.
Are audiobook versions available?
Some titles have an audiobook version available separately — for example the Facebook Pixel guide. Check the individual product page for the ones you're interested in.
The Books These Companion Guides Support
The complete "Sell Digital Books Online" 8-book system
These companion guides are the perfect add-ons to the main system below — a complete, step-by-step method for building a real business selling short digital eBooks from your own website, keeping nearly 100% of every sale instead of handing 65% to Amazon. Each book is sold separately, so you can start small, or grab the full bundle and save the most.
Sell Digital Books Online
The complete business model from start to finish — why your own website beats Amazon, how to build "product suites" instead of single books, the pricing strategy that makes the bundle the obvious choice, and the two-step pitch-document selling approach. Covers domain, hosting, WooCommerce, and the simpler Payhip alternative.
Finding Profitable, Low-Competition Keywords
The deep dive on keyword research. How to use Google Keyword Planner, Keywords Everywhere, and Surfer SEO to find keywords with real search volume, pennies-per-click ad costs, and clear buyer intent — and how one keyword cluster can map onto an entire product suite.
Creating Free Guides That Convert Readers into Buyers
How to create the free PDF guides that bridge the gap between cold visitor and paying customer, using the 5-element structure that consistently converts: hook, real content, credibility, natural transition, and call-to-action — distributed through both paid ads and free social media.
Building High-Converting Landing Pages
The proven anatomy of a sales page that turns visitors into buyers — headlines that mirror what visitors searched for, the three-tier pricing layout that nudges buyers to the bundle, 3D book mockups, FAQs, guarantees, and multiple buy buttons. Plus how to generate the whole page with AI.
Using AI Tools to Create, Edit, and Sell Faster
How to use ChatGPT and other AI tools at every stage — research, outlining, drafting, editing, formatting, cover design, sales copy, audiobook scripts, social posts, and ad copy. AI doesn't replace you; it multiplies your output — and this shows how to keep it from sounding generic.
Adding Audio Versions to Your Digital Products
How to turn each eBook into a professional-sounding audiobook using AI text-to-speech. Editing text for spoken delivery, choosing voices, post-production basics, and how audiobook versions dramatically increase the perceived value (and price) of your bundle.
Free Traffic Strategies That Run Themselves
Pinterest as a visual search engine, Facebook groups, short-form video without being on camera, and YouTube as long-form authority. How to repurpose one piece of content across every platform and schedule it all in advance with tools like Tailwind and Pinflux.
Running Low-Cost Ads That Drive Actual Sales
The math that makes paid ads heavily profitable when your CPC is in pennies. Setting up Google Ads from scratch, writing ad copy that attracts buyers (not curiosity-clickers), the four numbers that matter, daily optimisation, scaling a winning keyword, and alternative ad platforms.
⭐ The Complete Digital Book Business System
All 8 books, all 8 printable cheat sheets, all 8 audiobooks, and 3 bonus books — plus lifetime access to every update. One single price that's a fraction of buying them individually (well under $50).
Get The Complete Bundle →🎁 Plus Three Free Bonus Books
Every book in the system includes these three bonus books at no extra cost — they reinforce and extend the lessons in the main books.
The Keywords Course
A 24-page workbook-style course that walks you through actual keyword research using Google Keyword Planner, step by step.
Keeping Your PDFs Professional
How to format your eBook PDFs so they look polished and professional — fonts, headings, white space, covers, hyperlinks, and exporting properly.
Important Business Links
A regularly updated directory of recommended tools, hosts, themes, design resources, image sites, and software for running an online digital product business.
🚀 Want To Skip Building Your Site From Scratch?
I'm also building three Done-For-You eBook business websites — fully set up, ready to start selling. If you'd like to combine one of those websites with the complete book system above as one all-in-one starter package, take a look at the DFY page below for full details and pricing.
View The Done-For-You Websites →